Employees of Swarovski share Daniel Swarovski’s vision of continuous innovation. They engage in intensive research concerning future trends and are driven to uncover the optimal effects and properties of light and precision cutting, a passion that constantly fuels new discoveries and developments. The resulting products, processes, and perspectives inspire our manufacturers and designers in formulating their own novel ideas.

With its trend forecasting initiatives, SWAROVSKI GEMS™ offers an influential global trend and design service aimed at inspiring gem creativity within the jewelry market. Its close collaboration with leading international experts constantly fuels new ideas in jewelry design. Its annual Gem Visions trend book, which provides insight into upcoming design trends, is intended to inspire on-trend gem-set jewelry creations.

SWAROVSKI GEMS™ is truly committed to fostering creativity. In addition to offering customers comprehensive advice on future trend developments, we also offer technical consultation and training in application methods to help meet any challenges that might occur. Our Alternative Sourcing Service provides our customers with the opportunity to realize dreams of a variety of genuine gemstones and created stone materials and colors, all cut to suit customized shapes and sizes. Our experts not only closely collaborate with leading researchers and specialists from a variety of disciplines, but also with trend consultants, renowned designers, journalists and historians from around the world. We equip our partners with all the necessary communication tools and point of sale materials designed to optimize the sale of jewelry, watches, eyewear, and consumer electronics “Made with SWAROVSKI GESTONES”, “Made with SWAROVSKI ZIRCONIA”, and “Made with SWAROVSKI MARCASITE”. Our international sales network provides our customers with contacts in their immediate vicinity and guarantees rapid delivery and reliable service.